Four Takeaways From Pollstar Live!
vSenior Vice President, Jeff Jarrett attended Pollstar Live, the world’s largest gathering of live entertainment professionals. Notable panelists, such as Irving Azoff and Nicki Minaj, joined alongside members of leading entertainment agencies including C3 Presents, Paradigm, William Morris, Paradigm, and more. Without further ado, allow me to share our four biggest takeaways from this remarkable conference.
Pollstar Live
1. Are we in the entertainment and events golden age?
The popular opinion at Pollstar Live was that as good as things are for the Event & Entertainment industry, we have yet to reach our golden age. Tours will get bigger, buildings will get more impressive and the expenditure on experience will continue to increase. The sentiment among Pollstar attendees was that despite the current success of the Event & Entertainment industry, we are still on the cusp of reaching our golden age. Transitioning into the future, tours will become even more grandiose. Venues will become increasingly impressive, and the investment in experiences will undoubtedly soar. Without a doubt, the best is yet to come!
2. Emphasis on mental health
The entertainment industry is known for its fast pace and stressful environments. Traditionally, the attitude towards heavy workloads has been “just get it done”! However, forward-thinking companies are now investing in strengthening their workforce. They utilize technology to streamline tasks and prioritize a healthy work/life balance, ultimately boosting employee retention.
3. Building-driven experiences for concertgoers
Buildings have become the new rock and roll stars. Many companies are undergoing leadership transitions. They are moving from individuals who have lived in an analog world to those who fully comprehend and embrace the digital revolution.
4. From analog to digital
Companies that are doing well are investing in technology to improve efficiency while recruiting staffs consisting of varied ages. Refer back to our blogs to see more every year from Pollstar Live.